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iridium Interactive makes Kenya its gateway for investments into Africa


iridium Interactive has made Nairobi in Kenya its base for future investments into Africa. Post the successive launch of the Economic Stimulus Programme (ESP Kenya) launch in Kenya, it has spread its operations to seven countries in the African continent and has already hired over 60+ local personnel in Kenya, Uganda, Rwanda, Nigeria & Ghana. “It’s been our policy to hire locally & we are extremely happy with the talent available in Africa,” said Sriram Bharatam, CEO & Founder of Iridium Interactive. “The IT infrastructure here is impressive & is in tune with our policies & plans to leverage ICT and mobile technologies for positive change,” he added.

“With about 25%+ population of Kenya online, 62% accessing the web using mobile, and 48% using Mobile payments, the opportunities for digital marketing and innovation are  multi dimensional. This is what motivated us to invest in Kenya and make it the gateway to enter Africa,” said Sriram.

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