CROSS-CHANNEL INTEGRATION ADDS TO THE BOTTOM LINE AT MODICAREud

Modicare is the country’s leading distributor of consumer goods like personal care, laundry care, home care, and auto care products, food & food storage, education & toys, agricultural products, stationery, color cosmetics & skin care products. It is a multi-level marketing company that works with home-based businesses, and has 750,000 consultants all over India. Objective Modicare had an initial presence on the web, but more like a brochure with no

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