Iridium Interactive Blog

An iridiumInteractive Blog: Transforming + Enlightening Businesses Online Raising Collective Social Intelligence

Category Web2.0

What is RSS?

What is RSS? I’m regularly asked this question and thought it might be worth putting together a page to define RSS and hopefully shed some light on the topic. Do you want to keep up to date with the latest posts on ProBlogger? We have a number of ways that you can subscribe to this site and receive updates. The main one that our readers use is our RSS feed.

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Glug Glug…Let's Blog

Organisations, be they established centuries old global MNCs or bootstrapped startups are always on the lookout for ways and means to spread their buzz among the teeming hundreds and millions.A Decorative Paints company would want to reach out and market its latest variant and products from across its wide portfolio such as Oil Bound Distemper or Plastic Emulsion to its end consumers or even influencers like painters, builders and architects.

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Get ready for the festive shopping season

DIWALI KEE SHUBH KAAMNAAAYEINONAAASHAMSAGAL SHUBH BIJOYA DASHAMI EID MUBARAK MERRY XMAS It might be premature OR belated to be wishing. But there are teams across the country and across categories keeping their eye on the clock ticking for the festive season. Hence, it migt be pertinent to come up with some steps and pointers to help brands shape up their online presence for the coming season.

Agroweb solutions –an arena less explored

Agriculture provides the principle means of livelihood for about 60% of India’s population. Agriculture remains the largest economic sector in our country despite a steady decline in its contribution to GDP. Taking a cue from other industries that are now leveraging the power of IT, National academy of Agricultural Research Management, Hyderabad conducted an Agroweb workshop. The work shop offered a platform create awareness of the power of IT/web technologies

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WISDOM OF THE CROWDS – Barack Obama

Bringing power to the masses and concepts like WISDOM OF THE CROWDS is something that are buzzwords of Web2.0. Brands globally can take a leaf out of the current Viral Campaign going on in the USA. I am not referring to the Superbowl or the latest Pepsi or Coke signup of the latest pinup. Nor am I referring to any NBA star. One is amazed by the latest viral campaign

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Enterprise 2.0-catch the next wave before it catches you

A two-day mega IT event, eRevolution 2008 was organized at Chandigarh on August 6-7 jointly by Governments of Punjab, Haryana and Chandigarh Administration, along with the Software Technology Parks of India, Nasscom, Indian Angels Network, The Indus Entrepreneur (TiE), and Young Indians (Yi). This event was a meeting ground for leading young entrepreneurs and businessmen of the country to share their experience and analyze the current trends and opportunities in

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Here’s wishing the NASSCOM EMERGE blog a very happy birthday..!

About a year back iridium Interactive launched NASSCOM EMERGE blog for NASSCOM, a platform for SMEs to interact and share their thougts and ideas with each other and the organization. Nasscom Emerge recently celebrated its first birthday, completing a very successful and fruitful year overcoming a lot of opposition, resistance and hiccups. Read on to know more about the journey and what they have to say about Iridium. August 3,

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Bollywood and Online Marketing

Circa 1972 Bollywood has given us many scientific discoveries and hypotheses. Good old fiery villain, Ajit, arguably had some amazing patent pending TORTURE TECHNIQUES up his villainous sleeve: “JAAAANI – Voltage Badaaao-Currrrent Badaaao..Uska Resistance Kum Ho Jaayega”…. Even better technique: “Usko Liquid Oxygen mein bundh kardo…..Liquid usko Jeeene Naheen Dega; Oxygen Usko marne Naheen Dega”

Social Networking in Plain English

Social Networking is rightly called Social Learning. The deepest learning comes from human connections and Social Networking tools make it easier than ever to connect to the people you want to learn something from, or with whom you are willing to learn with, together, collaboratively. Remember reading business books about the power of the “rolodex”??? Important successful people ALWAYS had a massive rolodex. So, how do you acquire one today?

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EMERGEing Blog

As an ongoing initiative of making NASSCOM website Web 2.0, iridium Interactive has launched a Blog for the emerging companies few months back, it is already making waves at various blogs and other media, here is what economic times has to say …… Emerging businesses are getting their voices heard in cyberspace. If Nasscom’s Emerge blog fulfills the need for knowledge of emerging companies in IT, Milagrow looks at a

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