Iridium Interactive Blog

An iridiumInteractive Blog: Transforming + Enlightening Businesses Online Raising Collective Social Intelligence

Tag Twitter

Comments, anyone?

We’ve been here for a while, posting ideas on the blog and our thoughts about various happenings in the industry and trends that are set to shape how we use the internet. One thing that we notice everytime we post on the iridium blog is the lack of comments. And hey, this is no impassioned plea for you to click on the comments tab and start typing but more of

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How Social Media has changed humanity?

“It is our nature to be social”, true, and I could not help but wonder how social media has given a whole new meaning to the word “social”. It has opened doors to meet new people, make bigger communities, and most importantly provided a platform to talk your mind out. With the advent of Orkut, Facebook, Twitter, Linkedin and countless other social networks, least have we realized how this has

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Socialmedia-ness for Small and Smart Business Owners

After talking about some small businesses who have made it big with social media. Now is your chance to follow suit and let the green notes flow into your business with this social media guide. But remember that just opening numerous social media accounts is not enough.  As I always say have a plan, be determined and treat this as a full time business plan. Social media marketing is not

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Twitter tweaks its homepage

Twitter‘s homepage got a new look on Tuesday, March 30, 201o; featuring a scrolling list of “top tweets” designed to attract non-members who can have a look at what they are missing. This is a great step to lure non-tweeters to sign up to twitter.

Marketers Must-Have Social Media Marketing "Clicks"…You Need Them Now

Social Media Marketing is a powerful marketing medium…not in the traditional marketing sense. It does not mean that all other marketing strategies have been abandoned, yet the shift is happening without the hype. If you are wearing the hat of a CMO, a marketing-communications executive today, I know exactly what is creating the dilemma..what is keeping you thinking. What is the right marketing mix to invest in? What do I

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Social Media Fundamentals with a flavor of "Marketing"

Knowing that Social Media is a need not a choice…I am now sharing with you the flavor of “Social Media Marketing“. Social Media is driven by the people, solely for the people and is here to stay, tools may change or may get sophisticated. I was reading this somewhere and it immediately caught my attention- 78% people believe in peer recommendations and only 14% believe in advertisements. It was then

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Social Media for your Business is Not a Choice..Its a Need

What took the radio 38 years to accomplish, Facebook achieved double of it within 9 months? Well, I am talking about the 1 billion users Facebook recently achieved. Social media has transformed the way consumers respond to you. Traditional marketing was all about creating a need for consumers but now it is catering to the needs of consumers- its the network effect. Shouting and hard selling will not reach people.

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Many Twitter How To’s Answered

Q1) How can I change my Twitter Username? Ans: When you signup for a new Twitter account, you are entitled to provide a real name and a username. The username you enter is what appears in your Twitter profile URL (Ex: and at the top left of your Twitter profile page next to your photo. Your username is also displayed in @(username) when someone replies back. This will be the

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Using Twitter to Direct Traffic to your Blog- 5 Diamond Steps for Small Businesses

With over a decade of my energy directed towards nurturing online communities, I have seen that small businesses are often hesitant to make blogs and social networking forums as they feel it will take them ages to create a huge community. In this Social Media age, patience and the choice to stay connected is needed for SMEs. Twitter is a complicated puzzle to many small business owners and particularly fatal

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Is your twitter account hacked?

According to the Quantcast Audience Profile, Twitter ranks among the top 50 site that reaches over 27 million people on a monthly basis in US itself. But what is twitter? For all those who are not following @sbharatam‘s iiwisdomseries on Twitter, it is a micro-blogging tool which acts like your personal radio station where you can broadcast live by sending short messages or (tweets) whenever you like on whatever you

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